Skip to content
Pricing

Start free. Upgrade when you fall in love with a name.

Six plans, from solo founders to white-label agencies. Cancel anytime. 30-day money-back guarantee on every paid plan.

4.9 / 5 average rating 12,400+ founders started here Direct access to all features Cancel anytime

For founders and small teams

Solo

Solopreneurs building one brand they care about.

€11.99 /month

Save €36 / year with annual billing

60 AI credits / month
1 workspace
Full name generator, unlimited shortlists
Complete Brand DNA & voice
Professional logo system
Editable website builder
Live domain availability & search
Standard email support
Start free, upgrade to Solo 30-day money-back guarantee
Most popular
Growth

Active SMBs juggling a few brands at once.

€24.99 /month

Save €72 / year with annual billing

140 AI credits / month
3 workspaces
Everything in Solo, 3x the workspaces
AI social media manager + calendar
Print studio & full asset library
Domain protection across extensions
Bulk export, ZIP brand kits
Priority email support, 48h reply
Start free, upgrade to Growth 30-day money-back guarantee
Best value
Professional

Power users and small agencies running real client work.

€49.99 /month

Save €132 / year with annual billing

320 AI credits / month
6 workspaces
Everything in Growth, 2x the workspaces
Client billing & branded invoices
Team collaboration, up to 3 seats
Brand template library
Limited API access
Priority support, 24-hour reply
Start free, upgrade to Pro 30-day money-back guarantee
30-day money-back Cancel anytime, one click Secure checkout by Stripe Your data is never deleted

Compare every plan, feature by feature

See exactly what you get at each tier. No surprises, no hidden upsells.

Feature Solo Growth Professional
Names & shortlist
AI credits per month 60 140 320
Workspaces 1 3 6
Founder-ready name shortlists Unlimited Unlimited Unlimited
Pronunciation, fit scores, taglines
Live domain availability
Saved shortlist history Forever Forever Forever
Brand build
Complete Brand DNA & voice
Professional logo system
Editable website builder
AI social media manager
Print studio & asset library
Brand template library
Team & agency
Team seats 1 1 3
Client billing & invoicing
Limited API access
Domain protection
White-label preview
SSO & full API access
Support
Standard email support
Priority support 48 hours 24 hours
Dedicated success manager

Studio, Business and Agency plans add more credits, workspaces, team seats, white-label, SSO and a dedicated success manager. Check the agency plans above for the full breakdown.

Hiring a branding agency
€25,000 one-off project

The average EU branding studio quote for a small founder rebrand, 8 to 12 weeks from kickoff to delivery.

  • 8 to 12 weeks of meetings, revisions and slide decks
  • Multiple rounds of name suggestions, often weak
  • Hourly billing creep on every change request
  • No website, social or print, those are separate
StartupName.io Growth
€19 / month, cancel anytime

A complete brand, ready in under five minutes. Equivalent to roughly 0.08% of an agency quote, for the same deliverables.

  • Full brand kit ready before your next coffee
  • Unlimited name shortlists, unlimited revisions
  • Editable website, social and print included
  • Everything you make is licensed to you commercially

Founders chose this over an agency

Real founders, real launches, real savings.

“I went from a vague idea to a name, logo and a live site in one evening. It looked like I paid an agency thousands.”

M
Maya R.
Founder, Brightleaf

“The names were genuinely good, not generic. We shipped with one of them and never looked back.”

D
Daniel K.
Solo founder

“For €19 a month I got branding I was quoted €20k for. Easiest yes of my startup journey.”

P
Priya S.
Co-founder, Nestable

Pricing questions, answered

Everything founders ask before they click upgrade.

Can I really start without a credit card?
Yes. Generating names is genuinely free, with no card, no trial timer and no expiry. You only enter payment details if you decide to upgrade to Solo, Growth or any higher plan.
What are AI credits and what do I get with them?
Credits are the fuel for every AI action on the platform. Generating a name shortlist, building a brand DNA, producing a logo system, creating a social calendar, drafting copy: each one spends a small number of credits. Solo gets 60 credits a month, which covers roughly 6 to 10 full brand builds depending on how much you regenerate. Higher plans simply give you more headroom.
What counts as a workspace?
A workspace holds one brand and everything attached to it: names, identity, website, social, print assets. Solo gives you one workspace for your own brand. Growth gives you three, which is right for someone running a side project alongside their main thing. Agencies use one workspace per client.
What if I run out of credits before the month ends?
You can either top up with a credit pack inside your account, or upgrade to the next plan and we will prorate the difference for the rest of your billing cycle. Unused credits roll over for one month on yearly plans.
Can I cancel my subscription whenever I want?
Yes, in one click from your account. You keep access until the end of your current billing period. After that your assets are preserved on our servers, just read-locked until you reactivate.
What happens to my data if I cancel or stop paying?
Your data is not deleted. We keep your names, brand assets and projects safely stored. When your subscription ends, those assets become read-locked but they stay on our servers. To regain access and export everything you have built, you simply pay one month at your previous plan rate. That unlocks full export of your brand files. No 90-day window, no quiet deletion, your work is always recoverable.
Can I upgrade or downgrade later?
Anytime. Upgrades take effect immediately and we prorate the difference. Downgrades take effect at your next renewal so you keep what you have already paid for.
Solo, Growth or Professional, which should I choose?
Solo is the right starting point if you are launching one brand. Growth is the sweet spot for most active founders, especially anyone running more than one project. Professional makes sense the moment you take on client work or want team collaboration. You can always switch up or down as your needs change.
Do you offer plans for full agencies?
Yes, three of them. Studio covers up to 5 seats and 12 client workspaces. Business steps up to 10 seats, 20 workspaces and white-label preview. Agency is the full white-label tier with unlimited seats, 50 workspaces and SSO. All three include a dedicated success manager from Business upward.
Which payment methods do you accept?
All major credit and debit cards, Apple Pay, Google Pay, iDEAL and SEPA in supported regions. Payments are processed by Stripe. We never store card numbers on our servers.
Is there a discount for students, nonprofits or open-source?
Yes. Verified students and registered nonprofits get 50% off Solo and Growth for life. Open-source maintainers can get Solo free, on us. Email proof of status and we will sort you out.
Is my data and payment information secure?
Yes. All traffic is encrypted in transit, billing runs through Stripe (PCI DSS Level 1) and our infrastructure is hosted in EU data centres. We never sell your data, and you can request export or deletion at any time from your account.
Start in 60 seconds

See your brand before you decide.

Generating names is free, with no card. Pick the plan that fits when you see something worth building.

No card required. Cancel anytime.